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Discover How to Design and Lead a Thriving Company as a Founder

Culture is a way to align people with shared values to support each other to overcome challenges and achieve ambitious goals efficiently and meaningfully. As the saying goes, “culture eats strategy for breakfast.” However, designing and scaling a people and purposecentric culture can be hard, especially for fast-growing companies. Your company’s culture impacts everything from your productivity, engagement, and customer loyalty, to your speed of innovation, retention of talent, growth, and, of course, profitability. By creating a thriving company built on cultural design, futuristic leadership, and customer-centric strategies, companies can achieve sustainable long-term success.

In this session, you will meet the award-winning entrepreneur with nearly two decades of experience working with founders and CEOs. Therese Gedda is often referred to as a “Master Teacher,” “Founder Therapist,” and “Yoda” by the over 1,000 founders, CEOs, and executives she has been working with over the years. She is a recognized expert within company culture, scaling companies, and the high achiever mindset. Over the last few years, she has been working with several Massachusetts-based BioTech, MedTech, and Life Science companies as an Executive Coach, CEO advisor, and cultural expert.

In the session, we will uncover how to design a thriving company culture with an interdisciplinary team. As a founder, you will also learn actionable leadership techniques that align with your desired culture. As an additional bonus, since an intentionally well-designed culture helps you be even more of who you are, you will also learn techniques for peaking your performance as a founder.

“Therese is an extraordinary Founder/Executive Coach, and working with her continues to have a significant impact on my career and life.” – Jan Schnorr, Co-founder of C2Sense.

“When I talk about Therese with fellow founders, I often refer to her as a “founder therapist” – someone that can empathize and share the burden of your journey and help you navigate successfully. I’ve personally recommended her to many of my founder friends who have subsequently gone on to refer her to their friends – a testament to her continued impact.” – Sridhar Iyengar, Founder & CEO at Elemental Machines.


October 22, 2020
1:00 pm - 2:00 pm




UMass M2D2
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